Digital Marketing Work From Home Hiring

The Role

If you live and breathe digital marketing, we want to talk to you. We are looking for a Digital Marketing Director to develop, implement, track, and optimize our digital marketing campaigns across all digital channels. You will lead the team by driving lead generation and own our sales pipeline. Digital Marketing Work From Home Hiring 

What does a Digital Marketing Director do at ?

You should have a strong grasp of current marketing tools and strategies and be able to lead integrated digital marketing campaigns from concept to execution. Our Digital Marketing Director will work with the sales team, supporting teams (such as operations), and vendors to launch campaigns on time and on budget and provide thought leadership to the team.

Responsibilities

• Team Leadership and Management: Build and manage a high-performing team, setting clear objectives and expectations and provide mentorship
• Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns
• Design, build and maintain our social media presence
• Create compelling copy each month to drive leads, subscribers, awareness, and/or other important metrics (examples include whitepaper, sales decks, guides, templates, etc.).
• Blog on an ongoing basis to support and promote your offers and to attract site visitors through search, social media, and email subscribers.
• Grow our subscriber base by providing them with regular, helpful content that is aligned with their needs and interests.
• Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
• Identify trends and insights, and optimize spend and performance based on the insights
• Brainstorm new and creative growth strategies
• Plan, execute, and measure experiments and conversion tests
• Collaborate with internal teams to create landing pages and optimize user experience
• Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
• Instrument conversion points and optimize user funnels
• Collaborate with agencies and other vendor partners as required
• Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate.

Requirements

• BS/MS degree in marketing or a related field
• Proven working experience in digital marketing using HubSpot
• Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media, and/or display advertising campaigns
• Past experience producing content for the web specifically, as well as channel-specific knowledge (blog, SlideShare, Facebook, Twitter, etc.)
• A dual-minded approach: Youre highly creative and an excellent writer but can also be process-driven, think scale, manage the team, and rely on data to make decisions
• Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform, and motivate
• Experience in optimizing landing pages and user funnels
• Experience with A/B and multivariate experiments
• Solid knowledge of website analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends)
• Working knowledge of ad serving tools (e.g., DART, Atlas)
• Experience in setting up and optimizing Google Adwords campaigns
• Working knowledge of WordPress, HTML, CSS, and JavaScript development and constraints
• Strong analytical skills
• Up-to-date with the latest trends and best practices in online marketing and measurement
• Marketing agency experience a plus

» Interested candidate Drop Resume 8588943515 to WhatsApp 

What We Offer

• Hybrid Work – specific schedule will be based on our needs combined with your distance from one of our office locations.
• Ability to advance in an established IT & BPO organization
• Competitive salary

Individuals seeking employment at Tollanis Solutions, Inc. are considered regardless of race, color, religion, national origin, age, sex, marital status, ancestry, physical or mental disability, veteran status, gender identity, or sexual orientation.